THE PET FOOD
INDUSTRY IS
BROKEN
PET FOOD HASN’T CHANGED SINCE YOUR GRANDPARENT’S TIME.
More than half of all cats and dogs are overweight.1 in 10 dogs and 1 in 7 cats already suffer from heart disease. Nearly 1 in 3 face kidney disease at some point. By age three, most develop dental issues and over a lifetime, more than 80% will. That’s roughly the same percentage who eat dry ultra-processed food every day.
Here’s what goes into a top selling pet food:
INGREDIENTS: MEAT BY-PRODUCTS, POULTRY MEAL, CORN GLUTEN MEAL, WHEAT FLOUR, SOYBEAN MEAL, ANIMAL FAT, ARTIFICIAL FLAVOURS, SALT, COLOUR, SODIUM TRIPOLYPHOSPHATE, CARRAGEENAN, GUAR GUM, XANTHAN GUM, TAURIN, ADDED SUGAR AND WATER.
STAND UP FOR REAL FOOD.
We’re not waiting for the pet industry to catch up to fight for real food.
We know that the key to your pet’s health starts with what’s in their bowls. Every day, we hear from pet parents who’ve seen the difference fresh food makes: shinier coats, better digestion, more energy, longer lives.
Many of these cats and dogs weren’t sick but just stuck on the wrong diet.
But for some, fresh food became their second chance. Pets once given weeks to live are now thriving, tails wagging and whiskers twitching with new life.
THE KIND OF HEALTH YOU CAN’T FAKE
Healthy digestion, cleaner poop and litter boxes
More energy, more play
Shinier coats, fewer hairballs and less shedding
Naturally balanced weight
WHAT THE HELL IS “FRESH FOOD”ANYWAY?
1.
FRESH HUMAN QUALITY MEAT
1. FRESH HUMAN QUALITY MEAT
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2.
GENTLY COOKED AND SNAPED FROZEN
2. GENTLY COOKED AND SNAPED FROZEN
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3.
NOT CUTTING CORNERS
3. NOT CUTTING CORNERS
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